They say Indian culture and tastes are changing. This is reflected in clothing and other accessories too. But there is still a lot of demand for ethnic brands in India.

Ethnic wear is one of the most popular types of clothing in India. They are also a great way to express your individuality and style. Choosing from the best ethnic brands can be a challenge, especially if you’re looking for something unique and different. So, how can you find the perfect ethnic brand for you?

What really makes an ethnic brand? I have created a list of the top ethnic brand in India after researching for 23 hours Let’s take a look at this list

Famous Ethnic Brands in India for an elegant look

Ethnic brands in India are not just regular clothes they are fashionable, stylish, and elegant. They have been in existence for a long time and can be found in every corner of the country.

Women love to wear them because they look good on them and make them feel beautiful.

If you want to buy ethnic brands for women online in India then you should read this article till the end. Here we will talk about some of the best ethnic brands for women which are available on popular e-commerce sites like Amazon, Flipkart, Snapdeal, etc.

Aza

Aza
Aza

Aza is a luxury fashion house founded in 2004 by Dr. Alka Nishar, who began her career as a fashion designer at Bollywood’s House of Roshan. She started Aza with the goal of creating clothing that would be suitable for Indian women and could also be worn by women worldwide.

Her designs are inspired by traditional Indian styles that have been updated to appeal to modern audiences.

Aza’s collections are made up of full-length dresses and tops, Kurtis (tunics), lehengas (a type of skirt), and dupattas (scarves).

Shoppers Stop

Shoppers Stop
Shoppers Stop

Shoppers Stop is a leading fashion brand that is known for its trendy collection of ethnic wear. You can find different styles, sizes, and prices in the range of this brand. 

The clothes provided by Shoppers Stop are made of good quality fabric, which makes them durable. Its customer service is also efficient and ensures you get your product as soon as possible.

Jaypore

Jaypore
Jaypore

Jaypore is an ethnic fashion brand in India. They sell traditional Indian wear, jewelry, and accessories.

Jaypore sells Indian ethnic wear and jewelry like sarees, lehengas, Kurtis, and more.

Fizzy Goblet

Fizzy Goblet
Fizzy Goblet

Fizzy Goblet Shoes is one of the best ethnic brands in India. It makes fancy and stylish juttis, which are usually made of leather and have intricate embroidery or other embellishments. Juttis are a type of shoe that is usually worn on special occasions, such as weddings and festivals.

Wadhwani Ethnic Wear

Wadhwani Ethnic Wear
Wadhwani Ethnic Wear

Wadhwani Ethnic Wear is a brand that was founded in 2015 and is based in Mumbai. The company specializes in manufacturing women’s ethnic wear, which includes sarees, lehengas, Kurtis, and suits. They also have a wide range of gowns for women to choose from.

The brand focuses on producing high-quality products so that its customers can enjoy the best experience while wearing their clothes.

Craftsvilla

Craftsvilla
Craftsvilla

Craftsvilla is an online shopping platform that offers a wide range of products like home decor and fashion accessories. It was started in 2017 with the aim to be the best ethnic brand in India. 

This brand is unique because they have handpicked items from over 1200 artisans across India who have been making these goods for generations, ensuring that each and every product has a story behind it.

The price range starts from around Rs 100 and goes up to Rs 1000+

The list of products sold by Craftsvilla includes ethnic clothes for women such as sarees, salwar kameezes, and lehengas; jewelry such as chokers, bracelets, and necklaces; bags made out of leather or cotton fabric; tableware items like plates, etc.

wall hangings made out of cloth (especially block print); decor items like candles or lamps made out of clay etcetera.

Ritu Kumar

Ritu Kumar
Ritu Kumar

Ritu Kumar is a brand that has been around since 1969 and is based out of Kolkata, India. It is known for its ethnic wear designs, which are known to be unique and contemporary.

Ritu Kumar has stores in New Delhi, Mumbai, Bangalore, and Dubai (and Paris). It also has an online store where you can buy its products.

Anita Dongre

Anita Dongre
Anita Dongre

Anita Dongre is a fashion designer and entrepreneur who owns the Indian home and lifestyle brands House of Anita Dongre, AND, and Keshav Suri’s label Saffronart. She started out with Meena Bazaar, her first boutique in Delhi.

In addition to her work as a designer, she has worked on film projects in India.

Dongre was born in Bombay (now Mumbai) on Sept. 19th, 1952 to a Punjabi mother and a Maharashtrian father who was an industrialist in Mumbai then.

As a child, she loved drawing clothes for her dolls, but she didn’t want to pursue it professionally because she felt it wasn’t considered respectable at the time for women to do so.

Kalki Fashion

Kalki Fashion
Kalki Fashion

Kalki Fashion is an Indian ethnic wear brand. It was founded in 2011 and specializes in bridal wear, fusion wear, and ready-to-wear. The brand is available in India as well as internationally. Kalki Fashion offers a wide range of dresses, lehengas, gowns, and suits for every occasion.

The company also sells accessories like jewelry and footwear for women of all ages.

Drashta Ethnic Wear

Drashta Ethnic Wear
Drashta Ethnic Wear

Drashta is one of the most popular ethnic wear brands in India. It offers a wide range of ethnic wear for men, women, and kids. The brand has a number of products that are made using pure cotton fabric which makes them very comfortable to wear.

The best thing about this brand is that it has introduced some unique designs which are not available anywhere else. In addition to this,

Drashta also provides special discounts on its products from time to time so that customers can save more money on their purchases.

Karishma Sarees

Karishma Sarees
Karishma Sarees

Karishma Sarees is a designer label that specializes in formal sarees. It offers a wide range of styles and designs for both women and men, including suits, lehengas, and other forms of clothing.

The company also creates its own fabrics, making it one of the few Indian ethnic brands that manufacture everything from fabric to finished garments. 

The reviews for Karishma Sarees have been excellent so far, with customers praising the distinctive designs offered by this brand as well as its wide variety of products.

Karishma Saree ships worldwide and has express delivery options available if you need your order quickly.

Pernia’s Pop-Up Shop

Pernia’s Pop Up Shop
Pernia’s Pop Up Shop

Pernia’s Pop-Up Shop is an online Indian ethnic wear store. It was founded in 2012 by Pernia Anjum and has a wide range of clothing and jewelry for both men and women. The store also sells accessories like scarves, bags, belts, and more.

The brand has a great collection of traditional tops (kurtas), trousers (jeans), skirts, shorts, and lehengas to name just a few items from the store’s inventory.

Desi Belle by Nidhi Munim

Desi Belle by Nidhi Munim is a brand that specializes in elegant and feminine silhouettes. Their collection of lehengas, anarkalis, and gowns feature high-quality fabrics made from silk and chiffon.

The dresses are a perfect blend of contemporary and traditional aesthetics, with intricate embroidery work that makes each garment look like something out of royalty.

Biba Apparels

Biba Apparels
Biba Apparels

Biba Apparels is a well-known Indian ethnic brand that started in 1986. Biba was started by Meena Bindra, who wanted to bring out the best of traditional designs and craftsmanship for women around the world.

Since then, Biba has grown into one of India’s most popular kurta and salwar suit brands.

Biba has over 1000 stores across India, with some international locations as well. Their products are available online or through physical stores located across the country or abroad where they can be purchased online or in-person at their store locations which can be found.

Thakur Fashion House

Thakur Fashion House
Thakur Fashion House

(TFH). TFH is one of the top brands when it comes to traditional Indian wear like kurtas or sarees made from silk or linen fabric materials which are handpicked by their team members before being shipped out worldwide so that each customer gets a chance at owning something special made especially for them!

Things to look for when choosing an ethnic brand

  1. Quality: The first thing that you should look at is the quality of the clothes. Look at the material and see if it will last long or not. You don’t want to spend all this money on something that won’t last more than a few months!
  2. Design: The design of your clothes can be very important if you want people to notice you and think about you when they see them! Make sure that what you choose reflects who you are as a person and that it makes sense with the rest of your wardrobe so that it doesn’t look like an odd addition!
  3. Color: You want something that looks good on everyone, right? Well, then don’t just pick any color because it looks pretty, but instead think about what colors work well together so that

FAQs on Ethnic Brand

What is the definition of ethnic wear?

Aza

Ethnic wear is traditional clothing that is worn by women and men in India. This type of clothing has been worn by people for centuries and it has become a part of our culture. Ethnic wear includes sarees, lehengas, kurtas, salwar suits, and much more.

Why do we have to wear ethnic wear?

Ritu Kumar

Wearing ethnic wear helps us to respect our heritage, culture, and traditions. It also helps us to express ourselves in front of others as well as help us feel good about ourselves.

Are there any benefits of wearing ethnic wear?

Shoppers Stop

Yes there are many benefits of wearing ethnic wear such as:

1) It helps us to express ourselves better than any other types of clothes because it gives us the opportunity to choose from different types of fabrics like silk or cotton etc., which gives us the option to choose what suits our body type best! This also helps us feel good about ourselves because we look beautiful in these kinds of clothes!

2) It makes us look beautiful in front of others because every woman wants to look good when they go out with their friends or family so they always want their clothes to be perfect!

Why you should buy an Ethnic Brand for women Online in India?

Pernia’s Pop Up Shop

There are many reasons why you should buy ethnic brands for women online in India rather than in offline stores or malls. The first reason is that there are more options available online as compared to offline stores.

You can find all kinds of dresses from different brands over here in one place and that too at affordable prices. So if you want to buy something unique then it’s best to shop online rather than going out to different places.

Also, most of these websites offer discounts on their products so if you shop during sale days then you can get amazing offers on your favorite dresses.

Things that you should know while buying an ethnic brand

Anita Dongre

Does it fit well?
What material is used?
Is there any extra stitching or laces on the garment?
Does it fit well in every body part?
Is it made up of natural fiber or synthetic fiber?
What is your budget?
What is your style?
How much time do you have available for shopping?
How often do you shop?
What kind of quality do you expect?

Best Luxury Ethnic Brands in India?

Wadhwani Ethnic Wear

Manish Malhotra
Ritu Kumar
Rohit Bal
Tarun Tahiliani
Sabyasachi Mukherjee

Types of Ethnic wear in India?

Jaypore

Gagra Choli
Saree
Salwar Kameez
Lehenga Choli
Anarkali Suit